The game, Billy Meets World, was inspired by the game Flappy Bird, which was a massive hit in 2014. The object is to help Billy navigate the world of Lauv’s video for his song “Drugs & the Internet,” and win dog treats. New levels will be added as Lauv releases tracks from his upcoming debut album. It’s available for both desktop and mobile.
Lauv said in a statement: “It’s quite simple. I love my dog Billy so we made him a game. It’s pretty fun. You should play it.”
“Drugs & the Internet” was the first release from Lauv’s debut album ~how i’m feeling~. Last month, he released another track, “Sad Forever,” with the proceeds being donated to mental health organizations worldwide.