The head of Instagram, Adam Mosseri, wants to protect users from bullying on the platform, and told Time in an article published yesterday (July 8th) that they intend to do so even if it means usage falls. He said, “We will make decisions that mean people use Instagram less if its keeps people more safe.”
As part of that goal, Instagram announced Monday that they’re launching a new AI feature that will notify users when a comment they’ve written could be considered offensive before they post it.
Instagram said it will also begin testing a new feature called “Restrict” that will let users hide comments from specific users without notifying them. Mosseri, who took over at Facebook-owned Instagram last October, also announced in April that they would be experimenting with hiding “like” counts as a way to make the platform a, quote, “less pressurized environment.”
